Discover the 93 innovations awarded IT Products!Looking for innovative formulas, packaging, full-service or accessories?
The IT Products Awards are MakeUp in's innovation competition. At each MakeUp in show around the world, exhibitors, suppliers and manufacturers present their latest innovations. They are evaluated by international experts in makeup and skincare who award an IT PRODUCT prize to the most innovative.
The award-winning IT PRODUCT innovations thus reveal the biggest trends in the European, Asian and American markets.